Marketing in motion.

Marketing for B2B businesses
Turn strategy into motion with a Fractional CMO
When growth stalls or marketing feels more reactive than strategic, it’s time to bring in MVMT. We offer a Fractional CMO service that gives your business senior marketing leadership without the full-time overhead. Someone who can step in, steer the strategy, align teams, and make sure every move is building toward something bigger. If you're juggling tactics without traction, or scaling without a clear plan, this is where the right guidance creates real movement.
With a Fractional CMO, you get experienced leadership that plugs in fast, sees the bigger picture, and turns chaos into clarity. We bring focus, frameworks, and forward motion, helping you cut through the noise, tighten the plan, and accelerate results. It’s not about more marketing — it’s about smarter marketing that moves your business forward.
Industries
Technology
MVMT helps tech brands simplify complexity, sharpen their story, and scale smarter with strategy-led marketing that builds momentum, drives demand, and turns innovation into measurable, market-ready growth.
Professional Services
MVMT helps professional service firms stand out, build authority, and attract ideal clients with smart strategy, sharp positioning, and marketing that drives trust, visibility, and measurable growth.
Why a Fractional CMO is a smart move for your business
01
Flexible Leadership
Get senior marketing leadership without the cost or commitment of a permanent hire.
02
Fresh Perspective
Unbiased, strategic insights to cut through noise and identify what really drives growth.
03
Faster Execution
Hit the ground running with leadership that turns plans into actions - quickly.
04
Team Alignment
Bring clarity and focus to internal teams and agency partners for stronger results.
05
Scalable Strategy
Get marketing strategies and frameworks designed to grow with your business.
06
Transition Support
Bridge leadership gaps during periods of change, repositioning or growth.
Areas where you might need movement

Marketing Strategy
Unlock sustainable growth with a tailored B2B marketing strategy built around your business goals. Get expert insights, market analysis, and actionable plans that optimise your marketing, and drive measurable results and long-term commercial momentum.
Brand Strategy
If you're rebranding, refreshing, or repositioning you need a brand that stands out and connects with your audience. We work with agencies and creatives to build an effective brand strategy that delivers clearly crafted positioning, compelling messaging, and a cohesive visual identity.
Thought Leadership
Position your brand as an industry authority with a thought leadership programme. We can help you craft original insights, challenge conventional thinking, and spark meaningful conversations. Build trust, credibility, and influence that will set your business apart and inspire your market to think differently.
Campaign Management
A great idea is only as good as its execution. We bring structure and expertise to every stage of your marketing campaigns. We handle planning, execution, and analysis, ensuring seamless coordination, creative impact, and measurable results that align with your business goals.
What clients are saying.
"Nicki is an outstanding strategic partner for CIO Studio. From day one, she brought clarity and momentum to our marketing. Her deep understanding of B2B marketing has helped us sharpen our message, streamline our automation, and engage our audience with real purpose. She gets the nuances of complex, relationship-driven sales environments and it shows in everything she does. What I value most is her ability to bridge strategy and execution. Nicki doesn't just offer smart ideas, she turns them into action. She's made a real difference for us."
Ray Delany
CEO, CIO Studio
Let's build momentum—together.






